Procter & Gamble’s Tide and Downy brands continue to blur the lines between fashion and laundry products by launching a new partnership with women’s apparel retailer, The Limited, an affiliate of Sun Capital. Beginning Feb. 23, this partnership will celebrate new Tide and Downy Total Care’s innovative product benefits and remind women that “washable is fashionable,” says P&G.   As part of a $60 million dollar marketing campaign to introduce the lates...